Art on The MoveWelcome to Art on The Move
We cover the decisions Australian small businesses face every day — marketing, hiring, systems, insurance and growth — in plain, useful language.
Latest articles
Premium Polished Concrete Services in Melbourne | Superior Quality & Durability
Premium polished concrete has become one of the most sought-after flooring solutions in Melbourne. Known for its exceptional durability…
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The Healing Touch: The Art of Massage in Gold Coast
The Gold Coast, renowned for its stunning beaches and vibrant lifestyle, is also a hub for relaxation and rejuvenation. Amidst the hustle…
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Navigating the Complex World of Melbourne Conveyancing: A Comprehensive Guide
In the bustling metropolis of Melbourne, where real estate transactions are as dynamic as the city itself, the process of conveyancing…
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Navigating the World of Mortgages: The Role of Mortgage Brokers in Rotorua
In the realm of real estate transactions, securing a mortgage is often one of the most significant and complex processes individuals…
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Maximizing Efficiency: The Benefits of Choosing a Desk with Storage
In the quest for an organized and efficient workspace, the importance of a desk with storage cannot be overstated. As our professional and…
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Dentist Near Rouse Hill: The Best Dental House
Dental care is a crucial aspect of maintaining overall health and well-being. While many people may view oral hygiene as merely a matter of…
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Understanding Superannuation: A Practical Guide for Australian Workers
A plain-English guide to how superannuation works in Australia: choosing a fund, making contributions, insurance and keeping track of your accounts.
Read guide →Sleep Hygiene: Practical Habits for Better Rest
Practical, evidence-informed habits for better sleep: wind-down routines, bedroom setup, daytime choices and when to seek professional advice.
Read guide →Water-Wise Gardening: A Practical Guide for Australian Conditions
How to design and maintain an Australian garden that uses less water: soil, plant choice, smarter watering, mulch and shade structures.
Read guide →Returning to Study as an Adult: A Practical Guide for Australian Learners
A practical guide to returning to study as an adult in Australia: choosing a course, understanding fees and funding, and balancing work.
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Frequently asked questions
- How much should a small business spend on marketing?
- A common guide is 5–10% of revenue, weighted toward what you can measure. Start with one or two channels, track cost per enquiry, and scale only what's proven to work.
- Is SEO still worth investing in?
- Yes — organic search remains one of the highest-ROI channels for most local businesses. Expect four to six months before results compound, and be wary of anyone guaranteeing instant rankings.
- What insurance does a small business need?
- Public liability is the baseline for most businesses. Add professional indemnity if you give advice, and consider cyber cover if you store customer data. An insurance broker usually costs you nothing.
- How do I choose between suppliers?
- Compare total cost rather than headline price: include delivery, minimum orders, payment terms and reliability. A supplier who answers the phone when something goes wrong is worth a small premium.
- When is the right time to hire?
- Hire when the role pays for itself — either by directly generating revenue or by freeing you to do work that does. Document the process before hiring so training doesn't stall the business.